SSB Acquires ALUMiNate to Extend Data Solutions for Fundraising Organizations | New


DENVER, July 20, 2021 / PRNewswire-PRWeb / – BLU, a leading data management and analytics company serving higher education, nonprofit, college athletics and sports organizations, today announced the acquisition of ALUMINATE, a leading provider of data enrichment services that drive fundraising success for higher education institutions and nonprofits through proprietary AI-powered analytical techniques that provide a deeper understanding of constituents.

ALUMiNate’s solutions include MATCH’d, a data addition service that provides a comprehensive view of prospects and donors by matching over 500 data fields related to factors such as demographics, wealth and contact details ; and SCORE’d, a proprietary analysis algorithm that identifies propensity and capacity to give from donors and potential donors.

The acquisition creates a one-stop shop for fundraising organizations looking to increase fundraising levels, increase donor engagement, and improve operational efficiency. ALUMiNate gives fundraisers the ability to improve the ‘golden record’ of data for every constituent profile created in SSB’s Central Intelligence platform, automatically identify potential donors using Affinaquest SSB CRM and target new opportunities for higher donation potential through SSB’s HEPdata solutions.

“With the acquisition of ALUMiNate, SSB offers the most comprehensive suite of solutions on the market to power fundraising organizations,” explains Mike Banville, Managing Director of SSB. “We firmly believe that the better an organization knows its members and donors, the more successful it can be in fulfilling its mission. These tools provide the opportunity to forge deeper and more meaningful relationships while boosting fundraising efforts. “

SSB is currently working with higher education institutions across the country, including more than half of the universities participating in the Power Five conferences. With the acquisition of ALUMiNate, SSB will expand its portfolio to include elite institutions such as Ohio University, University of Tennessee Foundation, and Wayne State University.

“The combination of these solutions allows organizations to be more effective, efficient and productive,” explains Robert fealy, president and co-founder of ALUMiNate. “Ultimately, it means organizations have more time and resources to focus on their mission. I look forward to working with SSB to support this growth.

As part of the transaction, all members of the ALUMiNate team will join SSB, and Robert fealy will join the board of directors.

Strattam Capital invested mainly in SSB in 2018 to allow SSB to further expand its product offering in the higher education market. SSB acquired Affinaquest, the leading provider of higher education promotion software on the Salesforce platform, in June 2021. SSB and Affinaquest have traveled $ 3 billion in raising funds over the past year and offering an in-house team of experts who collectively have hundreds of years of experience in the advancement industry.

For more information on SSB, please visit

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About SSB

SSB increases revenue and fundraising efforts for higher education, college sports, professional sports, and non-profit sectors through data management, data analytics, match donations and CRM . Clients benefit from continuous access to relevant, real-time data that can be easily implemented to achieve fundraising and revenue goals. SSB works with more than 1,500 professional and college sports teams, higher education institutions and non-profit organizations. SSB has previously been named Microsoft’s Education Partner of the Year in the United States and is a contracted provider through E&I Cooperative Services. SSB is supported by Austinprivate equity firm Strattam Capital and has offices in Denver, Nashville, and Reston, Virginia. Learn more about or visit LinkedIn or Twitter.

About Strattam Capital

Strattam Capital invests in independent B2B software technology companies led by founders outside of Silicon Valley. Based at Austin, Texas, we connect businesses with the people, processes and scale needed to reach their potential. We believe in aligning with the founders before signing, through our five point plan process, to enable execution with purpose, enthusiasm and efficiency. For more information, please visit

Media contact

Gina Canon, SSB, 8473610506, [email protected]


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